Creating a new digital experience for NZ's largest home builder.
Since 1997 G.J. Gardner has built and managed over 28,000 homes with franchises operating across New Zealand, Australia and also North America. G.J Gardner engaged Little Giant to reimagine their digital brand experience. After taking the time to understand their existing brand identity, sales process and technology stack we designed a solution to help them not only engage and inspire prospective new customers but communicate better to customers throughout the build process.
Unsatisfied with their current NZ website, the team at G.J.'s engaged us to reimagine, design and build a large-scale digital asset. The website has several core functions including showcasing G.J.'s showhomes, designs, listings, process and tell their story to their NZ audiences. The solution we delivered for them is entirely custom, built using the SilverStripe CMS. With many unique requirements, such as an 'Inspiration' function that allows prospective buyers to curate their Pinterest-style albums to get inspired for their next build, we are extremely proud of the result.