Campaign Creative & Management
Kea is New Zealand's global network, helping the 1 million Kiwis living offshore to connect with home and with one another. We are Kea's digital partner, managing all aspects of their digital marketing, website maintenance and user experience consultation. We were asked to increase the users of their new native mobile app, through iOS and Android installs as well as increase their consumer engagement through their primary social channel, Facebook.
A strong return on investment
We tested multiple campaign creatives, tracking daily engagement and app install rates, refining the campaign regularly to ensure Kea received the best return on their media spend.