Designing a product to disrupt an industry.
Snowball Effect helps Kiwi companies to raise funds from the public, and then helps those companies to harness the power of their crowds. Equity crowdfunding is also exciting for investors - it enables everyday people to buy shares in companies that were previously inaccessible to the public. Little Giant worked with Snowball Effect at the very beginning, when it was just an idea awaiting favourable legislation. We created the initial brand identity, helped scope and develop the platform and then completed a large portion of all design and development work to see them through to a successful launch. Snowball since launch has moved design & development in house under an exceptional internal development team, where they have continued to build on and improve their platform.
A Kiwi success story
Snowball Effect has now raised over $3,452,000 across just their first four offers. All offers have been oversubscribed, with a pipeline of promising new offers to come in 2015. Little Giant is incredibly excited for what the hard working team at SE can achieve this coming year.
Complex API integrations
The website communicates with several external APIs including an ID verification report (powered by Centrix).
A robust and secure platform
A key factor for Snowball to launch was gaining certification from the Financial Markets Authority (FMA). This required the application to be both robust, secure, and transparent with all activities on the site. A 3rd party security audit was undertaken on the website prior to launch.